Measure your site
Saved segments
Filter the whole dashboard by country, device, source, or page, and save those filters to reuse them anytime.
A segment is a filter you save with a name and reuse whenever you want. Instead of looking at all your traffic mixed together, you focus on the slice you care about.
What you can filter by
- Device: mobile only, desktop only.
- Country: a specific region of your audience.
- Source: the
utm_sourcefrom a campaign or channel. - Page: paths that start with something (for example
/blog).
You can combine several filters in a single segment.
How it works
When you turn on a segment, the whole dashboard recalculates just for that slice of traffic: the figures, the trend, and the tables. You create it once and it's always within reach.
Handy examples
"Mobile from Instagram", "Visits from Spain", "People who stopped by the pricing page". Build the segments that answer the questions you ask all the time.