Events
Oculy detects only the clicks that matter, and you can create your own events from the dashboard without touching code.
You don't have to code anything to measure what really matters. The moment you install the pixel, Oculy recognizes the most useful events by itself.
What's measured for you
- Form submissions
- Phone clicks (
tel:links) - Email clicks (
mailto:links) - WhatsApp clicks
- Downloads (PDF, ZIP and the like)
- Action button clicks
- Scroll depth (25, 50, 75 and 100%)
No personal data
We measure that the action happened, never what the person typed. Whatever gets keyed into a form never leaves their browser.
Custom events
Want to measure something of your own? Call oculy with the event name and, if it helps, some extra data:
oculy("compra", { valor: 49, plan: "pro" });It'll show up in your dashboard alongside the rest, ready to turn into a goal and use in funnels.
Create events without code
From Events in the dashboard you can create events without touching your site, just like in Google Analytics. There are two ways.
By data (derived)
Count an event when a visit meets conditions on the path, the referrer, the domain or an existing event. For example, a lead event when the path contains /thanks. It applies to new visits and, if you like, to the last 90 days too with the Apply to past data button.
By click on an element
Pick a button or link and Oculy counts the click, no code. You can write the CSS selector by hand or, better, click Select on my site: your site opens, you hover and click the element; Oculy suggests several selectors (from the most stable to the most exact) and you choose the one you prefer.
Needs the pixel installed
Visual selection opens your site and works thanks to the Oculy pixel. If you haven't added it yet, install it first (confirm it with the Check button). It works better on desktop than on mobile.
A click rule can cover several pages: leave it without a page to count across the whole site, or set a path (e.g. /services) for a family of pages that share a template.
Conversions
Mark any event as a conversion and Oculy shows you its rate (visitors who convert out of the total for the period) next to the number of events and visitors. To see the full path up to the conversion, build it as a funnel.